![]() ![]() ![]() So, this book is a counterpoint to the message that you need some special something in order to have influence. ![]() “But as a social psychologist who has studied social influence for many years, I see all the time how much influence we have over other people. “There seem to be endless books, articles, and seminars on how to gain influence, and if you were to take their popularity at face value you would think that people are hopelessly lacking in influence and desperately need all sorts of tricks and tips to gain it,” Bohns said. Instead of teaching the reader how to gain the influence they don’t have, Bohns draws on her 15 years of experience and research to illustrate that individuals already have tremendous influence over others – they just don’t realize it. ![]() In the introduction of her book, “ You Have More Influence Than You Think,” Cornell ILR Associate Professor Vanessa Bohns warns, “This is not going to be your typical book on influence and persuasion.” ![]()
0 Comments
Leave a Reply. |